Fitch Technologies Joins Forces with Rose

Fitch Technologies Joins Forces with Rose

Combined agency to provide fully integrated marketing communications to clients in the Gulf Region

Dubai — Fitch Technologies has agreed to join Rose Creative Marketing as part of Rose’s plans to build a new creatively-driven digital marketing hub in the Gulf Region. Fitch will continue to operate independently under the deal but will work seamlessly with Rose as it expands and adds other agencies to the group. 

Fitch Technologies is a Dubai-based Software house and AdTech agency that empowers businesses to scale with technology.

Founded in Boston in 1984, Rose Marketing LLC, a PR-driven digital and creative services agency, serves multinational brands such as BBC Studios, Coca-Cola, Lexus, Samsung, Starbucks, TABASCO®, Tourism Malaysia, and many more. Rose established a subsidiary, Rose Creative Marketing, in Dubai earlier this year and is looking to acquire several agencies to accelerate its growth in the Middle East and serve its international client base.

Fitch Technologies founder, Samson Ogbu, will also assume the role of Rose Chief Technology Officer.  Rose Chief Operating Officer, Galina Savina, will oversee the business as General Director.

“We inject creativity into every aspect of marketing communications for our clients. With Fitch in our group, we can ensure that creativity will also be at the heart of our digital strategies for our Gulf clients,” said John Rose.

Samson Ogbu added: “Together with Rose, we will expand our offering to current clients and reinforce our mission of helping businesses scale with technology and enhancing operational workflows. It’s a win-win!”