The Human Edge in the AI Writing Revolution: Why Originality Matters
AI can churn out blogs, captions, and even visuals in seconds, but let’s face it—a lot of it…
Who’s the Boss? AI Agents: Will They Work for Us, or Will We Work for Them?
As we all grapple with integrating AI into our strategies, a new revolution may be upon us —AI…
Is Your Brand Stuck in the Algorithm Loop?
Exploring how algorithms fuel sameness and how brands must break free to rediscover originality. A few weeks ago,…
The Quiet Rise of ‘Dark Social’
Dark Social—private shares on platforms like WhatsApp, LinkedIn, and Slack—is driving untrackable, high-value B2B leads. Are your marketing…
Are the Holidays a Missed Opportunity for Marketing?
Think no one’s paying attention during the holidays or summer? Think again. Quiet periods may just be your…
Marketing to the Machines: Selling in a World Where AI Makes Decisions
When Alexa, Siri, and ChatGPT decide what consumers buy, stream or binge-watch, your real customer isn’t human—it’s a…
The Myth of the Lone Genius: Why Collaboration Fuels Creativity
Collaboration ignites creative breakthroughs—but it’s a delicate balance. When done well, it transforms good ideas into extraordinary ones;…
Visual Search: Revolutionizing How We Discover Information
How Visual Search is Shaping Consumer Behavior and Unlocking New Opportunities for Brands I first experienced the magic…
Learn to Take a Punch: Why Rejection Fuels Creativity
Rejection isn’t just a painful inevitability in the creative process—it’s an essential ingredient for growth. For those willing…
What’s Next for Marketing Research: Are Humans Still in the Game?
As AI continues to infiltrate every facet of business, marketing research stands at a crossroads between human intuition…
